RAHMAN, F.; FITRIANI, S. A.; LEGENDA, S. A.; FIRMANSYAH, N. A.; MAULANA , I. IMPLICATIONS OF MARKETING DIGITALIZATION ON THE EFFECTIVENESS AND EFFICIENCY OF MARKETING COSTS IN PAMEKASAN MSMES . Multifinance, [S. l.], v. 3, n. 1, p. 28–37, 2025. DOI: 10.61397/mfc.v3i1.417. Disponível em: https://altinriset.com/journal/index.php/multifinance/article/view/417. Acesso em: 21 aug. 2025.