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• DIGITAL PR CAMPAIGN ACTIVATION STRATEGY FOR LITTLE CONTRAST COFFEE SHOP ON INSTAGRAM

  Yogascitra Naufal,  Universitas Sangga Buana YPKP,  Indonesia

  Witri Cahyati,  Universitas Sangga Buana YPKP,  Indonesia

  Widyapuri Prasastiningtyas,  Universitas Sangga Buana YPKP,  Indonesia

  Hetti Herawati,  Universitas Sangga Buana YPKP,  Indonesia

  Mochamad Al-Faiz,  Universitas Sangga Buana YPKP,  Indonesia

  83-96

  07-03-2026

• DIGITAL MARKETING COMMUNICATION STRATEGY ON THE USE OF INSTAGRAM SOCIAL MEDIA BY BASO ACI GANTENG

  Witri Cahyati,  Universitas Sangga Buana YPKP,  Indonesia

  Muhammad Dadi Priadi,  Universitas Sangga Buana YPKP,  Indonesia

  Dwi Kurniawan Riyadi Putra,  Universitas Sangga Buana YPKP,  Indonesia

  Dwi Sandra Irawati,  Universitas Sangga Buana YPKP,  Indonesia

  28-37

  02-09-2024